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How To Choose The Right Foundation

How To Choose The Right Foundation

Let’s talk about foundation. As the name implies, it is the canvas for your makeup. Aside from your moisturiser and/or serum, it is the closest product to your skin. That’s why we have partnered with Jane Iredale to bring you the healthiest mineral makeup formulations to ensure your base is contributing to your skin health, day in and day out.

What is so great about Jane Iredale?

Jane Iredale products contain the purest minerals to ensure they give you a flawless finish when applied. Known as “The Skin Care Makeup”, Jane Iredale mineral foundations also include ingredients that work “behind the scenes” to improve the health of your skin. After using Jane Iredale products regularly, clients have reported a more radiant skin, naturally.

Choosing the Right Mineral Foundation

Out of our four different Jane Iredale mineral foundations and over 15 shades, which one is right for you? The short answer is all of them could work for you depending on your look. If you have to choose only one, here are some tips to help you narrow it down.

PurePressed Base Mineral Powder Refill SPF 20

Jane Iredale Purepressed Mineral Powder SPF 20

Finish: Matte
Coverage: Sheer to Medium
Use it if… You have normal to oily skin and are looking for a simple, everyday foundation. Apply it with a kabuki brush for buildable converage.

Pro Tip: PurePressed Base can also be used for highlighting and contouring. Choose colours that are a shade or two darker than your skin tone as a contour powder and a shade or two lighter as a highlighter.

Colour Selection:

Your Skin Undertone Your Skin Shade Meet Your Match

Cool/Pink undertones.

Burns easily, never tans

Fair Radiant

Neutral/Pink and yellow undertones

May burn in the sun before tanning

Light to Medium Warm Sienna

Warm/Yellow undertones

Tans easily

Medium Golden Glow

Warm/Yellow undertones

Tans easily

Dark Latte

Liquid Minerals A Foundation

Jane Iredale Liquid Minerals A Foundation

Finish: Dewy
Coverage: Medium
Use it if… Anyone with normal to dry skin searching for a dewy finish should try this formula, it’s like none other. Liquid Minerals is an anti-ageing serum with pigment that helps to soothe the skin, reduces the appearance of fine lines, wrinkles and pores and evens out skin tone. 

Pro Tip: If you have extra dry skin during winter, add Liquid Minerals to your makeup routine because it contains Hyaluronic Acid, which attracts moisture and holds up 1,000 times its weight in water. This is our only foundation that doesn’t contain a broad spectrum SPF so be sure to dust a little PurePressed Base on top for SPF protection.

Colour Selection:

Your Skin Undertone Your Skin Shade Meet Your Match

Cool/Pink undertones

Burns easily, never tans

Fair Radiant

Neutral/Pink and yellow undertones

May burn in the sun before tanning

Light to Medium Warm Sienna

Warm/Yellow undertones

Tans easily

Medium Golden Glow

Warm/Yellow undertones

Tans easily

Dark Latte

Dream Tint Tinted Moisturiser SPF 15

Jane Iredale Dream Tint Tinted Moisturiser SPF 15

Finish: Light
Coverage: Sheer to Medium
Use it if… You want the no-makeup- makeup look that offers lightweight coverage and a smooth finish to the skin. Dream Tint can be applied with your fingers, just like any other moisturiser. With SPF 15, its great for teenagers and men that react to normal sunscreen and women searching for an effective, good-for-you tinted moisturiser.

Pro Tip: Dream Tint is oil free, so it is a great base for oily skin. It can be used to extend the wear of our mineral powders when used as a primer.

Colour Selection:

Your Skin Undertone Your Skin Shade Meet Your Match

Cool/Pink undertones

Burns easily, never tans

Fair Light

Neutral/Pink and yellow undertones

May burn in the sun before tanning

Light to Medium Medium Light

Warm/Yellow undertones

Tans easily

Medium Medium

Warm/Yellow undertones

Tans easily

Dark Medium Dark

 

Glow Time Full Coverage Mineral BB Cream SPF 25

Jane Iredale Full Coverage Glow Time BB Cream SPF 25

Finish: Velvety
Coverage: Full
Use it if… You have normal to dry skin and are looking for a full coverage foundation to disguise blemishes or dark spots. With Glow Time BB Cream, a little goes a long way. Four small dots of this product will easily cover the entire face.

Pro Tip: Mix Glow Time BB Cream with a little bit of Smooth Affair Facial Primer & Brightener to help it glide on your skin without diluting the foundation colour.

Colour Selection:

Your Skin Undertone Your Skin Shade Meet Your Match

Cool/Pink undertones

Burns easily, never tans

Fair BB3

Neutral/Pink and yellow undertones

May burn in the sun before tanning

Fair BB5

Warm/Yellow undertones

Tans easily

Light to Medium BB6

Warm/Yellow undertones

Tans easily

Medium BB7

Warm/Yellow undertones

Tans easily

Dark BB8

Can't Find Your Colour?

We accept special order requests. Please email us should you require alternate colours.